The C in UFC

ufc, logo, design, branding

The UFC debuted a full brand re-design at UFC 189 in Las Vegas which streamlines all their media properties with a more cohesive look, and made a subtle tweak in the “C” which changes everything.

Check out their previous logo system:


compared to the new system with a more cohesive look and a sweet, svelte C that makes all the difference.

ufc, logo, design, branding

You can check out the new logo in action at the UFC’s official website

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